Kuala Lumpur, 1 July 2016 – MEASAT Satellite Systems Sdn. Bhd (“MEASAT”) announced today the launch of eGG, or “Every Good Game”, South East Asia’s first dedicated 24/7 HD eSports channel. The channel is now available to Pay TV operators via MEASAT-3a at 91.5°E. eGG’s exciting content includes gaming tournaments, walkthroughs, expert guides, documentaries, game house tours and more. The High Definition channel fills a gap in Asia’s eSports market, a market which is experiencing phenomenal growth especially amongst the highly coveted millennial segment…
